MIAMI, Oct. 05, 2026 (GLOBE NEWSWIRE) — Global beauty brand MONAT continues to push the boundaries of innovation with the launch of two highly anticipated new products during the first two stops of its MONATions World Tour: MONAT GLOSS MODE™, designed to deliver the coveted “glass hair” look, and MONAT MODERN GLOW™ Skin Tint, a skincare-powered complexion enhancer.
The launches took place before thousands of MONAT Market Partners during MONATions World Tour events in Orlando, Florida, and Anaheim, California—part of an innovative convention format that takes the energy, education, and excitement of MONAT’s signature event directly to communities across the world.
MONAT GLOSS MODE™ became an instant bestseller after its Orlando debut. The four-piece system includes shampoo, conditioner, detangling mist, and shine drops designed to deliver extraordinary shine and the sleek, reflective finish behind the viral glass-hair trend.
Within days of its reveal, dramatic MONAT GLOSS MODE™ before-and-afters began flooding social media, transforming real product results into powerful, shareable content and fueling excitement well beyond the convention stage.
In Anaheim, MONAT expanded its beauty offering with MONAT MODERN GLOW™ Skin Tint, available in five shades that deliver effortless, natural-looking radiance. Lightweight, seamless and easy to wear, MONAT MODERN GLOW™ enhances the complexion while allowing real skin to shine through—delivering the ultimate “your skin, but better” finish.
“These launches represent exactly what MONAT does best: listen to our community, anticipate where beauty is going, and create innovative products that people are genuinely excited to use and share,” said Ray Urdaneta, MONAT Co-Founder and CEO. “To reveal these innovations, live before thousands of our Market Partners—and then watch that excitement translate across social media and social commerce—is incredibly powerful.”
With two major launches already making an impact, MONAT continues to prove that beauty innovation doesn’t just happen in a lab—it comes alive through the people who experience it, share it, and make it a movement.
About MONAT:
MONAT Global is a leading social selling brand delivering naturally based, science-backed haircare, skincare, and wellness products through a passionate community of independent Market Partners. Founded in 2014 and headquartered in Miami, FL, MONAT operates in multiple international markets and continues to expand its global footprint with integrity, innovation, and impact at its core.
For media inquiries, please contact:
Carla Hernandez, VP, Global Marketing (305) 781-4995 CarlaH@MonatGlobal.com
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